Our everyday price is real. We don't inflate a number so we can pretend to cut it. Here's how our pricing works, all of it.

No inflated reference prices, no perpetual markdowns, no fake deadlines. The price you see on an ordinary day is the price we intend to sell at. And when a sale ends, it ends. We don't extend it.

A few times a year we run a sales event, with an end date that never moves. When you see a price crossed out, it's our everyday price, the one that actually prevailed, and nothing else, ever.

No surprises. You’ll never find out a sale started the day after you bought, or that a deadline quietly moved. When a sale is on, you’ll see it on the page with the day it ends, and that day holds. When it isn’t, the price you see is the price, today and next month. Decide on your own schedule, not ours.